Archive

Mandarina, Mexico

Mandarina is a spectacular new destination set within a rare and pristine setting on the Pacific coast of Mexico. Featuring One&Only and Rosewood Resorts, and a world-class Polo & Equestrian Club, Mandarina is nestled amidst the jungle along a one-mile stretch of pristine beach. The landscape is dominated by a double mountain at one end of the coastline and a single mountain at the other. This unique topographic form is subtly illustrated within the logotype.

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Mason Rose

One of the UK’s leading representation companies, Mason Rose nurtures relationships with a selection of the world’s most exceptional hotels and resorts. Through its extensive network of influential and discerning guests, Mason Rose successfully raises the awareness of these properties within the UK market. The logotype features a rose expressed in its simplest form. The pink letter ‘O’ is also embraced and nurtured, expressing the care that Mason Rose takes to represent their hotel and resort clients. Inaria has also designed Travel Secrets, a 400-page compilation of Tanya Rose’s favourite hotels and hidden gems from around the world.

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Vanquish Wines

With a focus on the sale of fine wine, Champagne and premium spirits to global private clients, international institutions and the UK’s on-trade, Vanquish has become London’s leading Luxury Drinks Specialist. Inaria was appointed to create a new brand identity to reflect the company’s business offering, expertise and leading position within this specialist sector. The logomark subtly illustrates the company name and proposition through a crown made of Champagne bubbles.

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La Vallée – Majestic timepieces

Based in the North of Italy with roots in Venice, La Vallée creates luxury clocks which are ornate, intricate and extremely valuable. Steeped in the Venetian tradition of clockmaking, each timepiece is bespoke and has been designed as a work of art and a piece of precision engineering. Work undertaken includes brand identity, brand guidelines, printed sales & marketing collateral, digital marketing and website.

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Forte Village, Sardinia

Known as Italy’s finest resort and the holiday destination of choice for families and couples alike, Forte Village, on the island of Sardinia, has won the award of ‘The World’s Leading Resort’ for each of the past 15 years. Inaria was appointed to fully refresh and implement a new brand positioning and identity resulting in the concept ‘la gioia di vivere’. Work undertaken includes brand identity, brand guidelines, art direction, printed sales & marketing collateral and digital marketing.

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Acquizhen – The perfect balance of science and nature

Pioneered by biochemist Dr Shulte, Acquizhen’s range of organic anti-ageing skincare products are uniquely and expertly formulated. Inaria’s strategic positioning ‘the perfect balance of science and nature’ perfectly captures the blend of scientific research and sustainable ingredients, which has been visually communicated through a series of reflected natural elements. Work undertaken includes brand strategy, brand positioning, strapline, brand identity, brand guidelines, printed sales & marketing collateral, digital marketing and packaging.

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Neo – The boutique at One&Only Resorts

Offering the ultimate in chic resort and beachwear from around the world, NEO can be found at One&Only Cape Town. Exclusive designer collections, specially handpicked from catwalks around the world, are presented together with artisan pieces. In addition to local finds and treasures, visitors to NEO will find the most highly sought-after fashion labels, including Matthew Williamson, Stella McCartney and Temperley. Work undertaken includes brand identity, printed sales & marketing collateral and digital marketing.

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Red Savannah – Incredible journeys

Red Savannah is an award-winning travel company created by George Morgan-Grenville, a 25-year veteran in experiential travel and former Group Managing Director of Abercrombie & Kent. Creating inspirational, tailormade holidays, Red Savannah brings real experience and craftsmanship back to the forefront. Work undertaken includes brand identity, brand guidelines, printed sales & marketing collateral, digital marketing and website templates.

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Blackwood’s Bar & Grill, Edinburgh

The name Blackwood’s can be traced back to 1817 when John Wilson, an illustrious resident and building owner, was a major contributor to Blackwood’s Magazine. Writing satirical articles, critical reviews and witty parodies, his writing took the form of convivial table-talk, an aspect of civilised life still encouraged today. The name perfectly captures the restaurant’s provenance and also reflects the charcoal used to grill its meat, fish, poultry and game. Secondary graphics were created to represent the flames of the grill and have been illustrated in a calligraphic style. Work undertaken includes brand strategy, naming, brand identity, restaurant collateral, printed sales & marketing collateral and digital marketing.

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Ann Scott Associates, London

Specialising exclusively in the world of luxury – from hotels, resorts, villas and spas to restaurants, bars and fine Italian wineries – Ann Scott Associates is one of the UK’s leading PR consultancies. The client required a website which was modern and relevant to their sector while being easily updatable in order to showcase an impressive client list and feature the latest news on what’s hot from around the globe. Work undertaken includes brand identity development, digital marketing and website.

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Dubawi Island

Inaria was commissioned by Zabeel Properties to create the identity and marketing collateral for Dubawi Island, an exclusive boutique hotel and luxury villa development located on a secluded island off the Dubai coastline. The centrepiece of the project was a laser cut metal slipcase reflecting the Arabic fretwork featured throughout the property. Work undertaken includes brand identity, brand guidelines, printed sales & marketing collateral.

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Brown + Hudson – Truly bespoke travel experiences

Brown + Hudson creates truly bespoke one-of-a-kind travel experiences. Using their insiders’ knowledge and a vast network of contacts, each journey is original, unexpected, insightful and rewarding. The concept of their truly bespoke, personalised approach has been communicated through a handcrafted logotype, inspirational copy and stunning imagery. Work undertaken includes brand strategy, brand identity, brand guidelines, printed sales & marketing collateral, digital marketing and website.

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Cookie Crumbles – Fun with food & friends

Inaria’s strategic concept ‘Fun with food & friends’ perfectly captures Cookie Crumble’s passion for cooking and love of working with children. Offering fun, educational and inspirational cooking activities for kids of all ages, the website and collateral created encourages children to develop a better understanding of food and nutrition as well as actively getting involved in the kitchen. Work undertaken includes brand strategy, strapline, brand identity, brand guidelines, printed sales & marketing collateral, digital marketing and website.

Apsleys, The Lanesborough, London

Located at The Lanesborough, one of London’s most iconic hotels, Apsleys’ combination of award-winning Italian cuisine and exquisite atmosphere – set within a stunning Venetian-style dining room under the hotel’s famous glass roof – has made Apsleys an integral part of London’s dining scene. Work undertaken includes brand identity and restaurant collateral.

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Ben Rice – Adventures in Commercial Photography

Ben Rice is a commercial photographer and is in the business of ‘making’ photographs not just ‘taking’ them. Over the past 25 years he has worked with leading businesses across the UK and globally. Ben required a self-promotional piece and so we decided to create book to showcase the vibrant images he has photographed across the various industry sectors he has worked in. To counterbalance the imagery, the cover design is understated and quietly confident. Work undertaken includes printed sales & marketing collateral.

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The Big Short Break – Minimum time, maximum experience

Since its launch, Original Travel has won numerous awards. Keeping a brand ahead of its competition, however, requires innovative thinking to reach new and diverse audiences. It was with this spirit that we created the company’s first published book The Big Short Break. The casebound book is full of inspirational short breaks with stunning photography, samples itineraries and insider travel tips. Work undertaken includes printed sales & marketing collateral and digital marketing.

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Original Travel – The Big Short Break

Original Travel’s vision was to be the travel company of choice for the time-poor, cash-rich, originality-seeking market. Inaria’s strategic positioning ‘The Big Short Break’ communicated the concept of minimum time, maximum experience and set the foundations for what the business has become today. Since its launch, Original Travel has set new standards in the luxury travel sector winning countless awards along the way. Work undertaken includes brand strategy, strapline, brand identity, brand guidelines, advertising, printed sales & marketing collateral, digital marketing and website.

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