Skyborne’s ambition is to become the most innovative and trusted airline training academy in the industry. To achieve this, and to appeal to the next generation of pilots, the founders have radically redesigned the learning process and have created state-of-the-art training facilities.
Brand strategy, brand naming, brand identity, brand guidelines, photographic art direction, printed sales & marketing collateral, digital marketing and website, uniforms and livery.
Following a thorough research and brand strategy phase, Inaria were appointed to create the name for the brand. Whilst Skyborne clearly suggests the nature of the business, it also avoids the clichéd and corporate nomenclature that is prevalent within the industry.
Inaria has subsequently designed every aspect of the brand identity system, and created the designs of the marketing collateral (from the website to individual course fact sheets) and the operational items (from the design of the training planes to the uniforms).